Client: Embody Wellness
The Project
Manitoba-based Muscle Matters and Body Care began as simply Muscle Matters, offering massage services. As their business grew, they added the additional descriptor “and body care” to their name, but as they continued to grow, they felt as though they had outgrown that name and were ready to step into a new era for the business. That’s where we came in!
Our Solution
We worked with owner Lindsay to do a full rebrand, including choosing a new name. We met with her and talked about her inspiration, goals, and plans, and came up with a list of names that could help her bring that vision to life. While we quickly decided on “wellness studio and clinic” as the descriptor, the main name was initially elusive. However, after a few meetings, the name Embody came up, and a new brand was borne!
The Result
We worked with Lindsay and her team to choose new colours, brand imaging, fonts, and more, culminating in a beautiful new website. Not only does the new website feature information about the services offered by Lindsay and her team, introductions into the practitioners and space, and answers to FAQs, but it’s also a seamless e-commerce website where customers can purchase products online and choose either to have them shipped, or pick up locally in-store.
Their new brand and website are able to grow with Lindsay and her team as they expand their offerings and provide top-of-the-line services to people in Steinbach and beyond.
Old Logo
New Logo
